It is a common misconception that if a contact has unsubscribed from Zenu's eMarketing emails, this will prevent them from receiving all types of communication. Zenu separates direct communication methods like "Send Listing" from its bulk eMarketing campaigns, ensuring unsubscribed contacts can still receive personalized emails unless marked as "Do Not Contact."
If a contact unsubscribes from E-marketing, it will still be possible for them to receive a manually sent email.Additionally, Zenu's "Send Listing" functionality is designed for direct, one-on-one communication, enabling communication with unsubscribed contacts unless they have been explicitly marked as "Do Not Contact." This capability supports tailored responses and selective interaction.
Zenu's "Send Listing" functionality facilitates personalized, one-on-one email communication, making it an ideal solution for responding to specific inquiries or following up on prior conversations. Unlike bulk emails sent via the eMarketing module, "Send Listing" is not subject to unsubscribe preferences unless the contact is marked as "Do Not Contact."
Since these emails are tailored to each contact, an unsubscribe button is not necessary, unlike our E-marketing emails that have a built-in unsubscribe function to ensure compliance with email marketing regulations.When exporting data from Zenu for external use, it is essential to manually review the list to ensure compliance with contact preferences. Exporting bypasses Zenu's safeguards, which means users need to filter out unsubscribed or "Do Not Contact" individuals before manual mail merges.
What if a Contact Wishes to be Removed From Your Email List?
In case a contact wishes to be removed from your email list entirely, you can easily set their status to “do not contact”. Head to the contact page in Zenu >> Edit >> ALLOW ONGOING CONTACT.
Auditing your contact database within Zenu ensures that preferences like unsubscribes and 'Do Not Contact' statuses are accurately reflected. This proactive approach helps maintain compliance and avoid unintentional communications.
This will ensure that they do not receive any emails or other forms of communication from your office in the future. By leveraging Zenu's built-in tools and following suggested best practices, you can streamline email workflows and uphold the communication preferences of your contacts effectively.